Consumers, workforce and stakeholders are informed, seek engagement and look for relevance to give a mindspace.
Therefore establishing a distinctive brand identity that resonates with an intended audience cannot be overstated.
Recognizing the multifaceted challenges confronting businesses in this environment, our team at 30TH FEB is committed to provide strategic solutions that unlock the full potential of your brand.
Our Brand Audit Assessment, represents a meticulous and insightful approach tailored to address the specific needs of modern enterprises.
We simplify the questions around brand building through our audits to facilitate branding decisions for business owners, CMOs and brand teams.
What will you get out of the brand audit?
Brand Messaging & Perception
Content Audit
Search Audit
Observations & Recommendations
Who's Eligible for the Brand Audit Assessment?
Our brand audit assessment is designed for business owners, CMOs and Project heads who are seeking to elevate their brand presence and accelerate their growth trajectory through branding, marketing and digital marketing.
Whether you're a well-established business with years of operational history or an ambitious entrepreneur embarking on your startup journey, our brand audit service is tailored to meet your needs.
This Brand Audit is for you, if you are a:
- Brand with a minimum operational history of 12 Months: Regardless of your industry or size, if you've been in operation for at least a year, our brand audit can provide invaluable insights to propel your brand forward.
- Entrepreneurs aiming to fast-track their business growth: If you're a budding entrepreneur with big dreams and aspirations for rapid business growth, our brand audit can help lay the foundation for your success.
- Business Owners Striving to expand or venture into an unknown arena to carve out a niche in the market: Whether you're a seasoned business owner or a newcomer to the market, identifying and capitalizing on your unique niche is crucial for sustained success. Our brand audit can help you uncover untapped opportunities.
- Traditional Businesses keen to Tap and Transition through Digital Marketing: if you are a traditional business owner keen to leverage the eCommerce way of business. Or if you are planning to expand the outreach and stay relevant through mar-tech and performance marketing, our brand audit can guide you through the process.
What to Expect from Your Brand Audits?
Your free brand audit assessment goes beyond surface-level analysis and provides you with actionable insights and strategic recommendations to enhance your brand's performance and competitiveness.
Here's what you can expect when you request a free brand audit:
Gain Fresh Perspective
Gain a deeper understanding of your brand’s touchpoints, audience perception, and market positioning. Our brand audit assessment evaluates your brand across distribution channels, identifies opportunities for improvement, and equips you with the actionable insights.
Strategic Insights and Brand Touchpoint Evaluation
Align your brand’s vision, mission, and values with the evolving needs of your customers. Our strategic insights highlight areas for growth, ensuring your brand resonates with both employees and customers, thereby fostering loyalty, engagement, and long-term success.
Customer Perception
Understand how customers perceive your brand through your business narrative and brand messaging. Work with us on frameworks and analysis that work on perception building tactics, how to create meaningful brand experiences that drive engagement, strengthen relationships, and push targeted campaigns to deliver measurable results.
Business Opportunity Identification and Action
Identify potential risks and uncover growth opportunities. Our brand audit provides actionable insights to take proactive steps, mitigate risks, and position your brand competitively for lasting success.
What Our Clients Say
Rajesh S Pothula
AVP Marketing - Clinion Inc, Austin US
Kesh, Senior IM/ IT Consultant
- Business Lead, Greater Victoria Metropolitan Area
Tirthankar Sarkar,
HR Lead and Career Specialist, India
Jayakumar B,
Interior Centre - Bengaluru
Lakshay Gupta
Founder - Stealth Wealth Associates
Who will be auditing your brand?
Jigyasa Laroiya is an entrepreneur who loves to build brands. She started 30TH FEB in 2009 after learning the ropes of branding first as an intern with iContract (which was a part of JWT) and later at Alia Group, one of India’s largest pre-media agencies then.
Jigyasa loves writing. Brand Like A Pro is her first book. It offers pragmatic branding insights for entrepreneurs, marketers and business leaders. She is a passionate speaker on the topics of brand consulting and entrepreneurship and loves speaking to young students and fellow entrepreneurs and marketers.
She routinely audits brands for their positioning, social media, content and search that resulted in a growth of almost
- 3600%+ in first 3 weeks of deploying recommendations
- 180% jump in SEO rankings for a fintech brand
after applying the recommendations we shared.
Here are some of the brands she has worked with,
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Here is what you’ll get as part of this audit
- Insights on Content Audits - to make it more relevant for your TG.
- Website Overview with detailed observations for up to 10 pages - so that you get a hang of your brand touchpoints.
- Brand Messaging Insights - to help you strengthen your brand USP.
- Detailed Observations on branding and how in-sync it is on all brand channels.
Basic
Brand Positioning and Identity Design
- Brand Positioning
- Brand – Customer Connection
- Brand Messaging on Website
- Brand Positioning and sub-brands if any
- Identity Design (Logo Branding + Brand Guidebook)
Content Audit
- Website - Headlines + Copy
- Website Content / Social Content Audit
- Website Blogs + Articles
Advanced
(includes actionable recommendations)
Brand Positioning and Identity Design
- Brand Positioning
- Brand – Customer Connection
- Brand Messaging on Website
- Brand Positioning and sub-brands if any
- Identity Design (Logo Branding + Brand Guidebook)
++ Advanced:
- We study, analyse and derive the brand messaging for new launches if any.
- This is important to understand the positioning and launch (or Rebranding) for your business and how to attract attention and maybe valuation in future.
Content Audit
- Website - Headlines + Copy
- Website Content / Social Content Audit
- Website Blogs + Articles
Also:
- Banner / Headlines
- To make sure the brand messaging is in-sync on all brand spaces – website, social, collaterals, apps etc
- Brand narrative, facts and figures and repurpose the brand narrative wherever required.
Search / Social Audit
- Social Profiles
- Business Listings
- Promoter Profiles - up to 03
- First Five Search Pages
- Technical SEO Audit
Implementation as a Strategic Growth Partner
Brand Positioning and Identity Design
- Brand Positioning
- Brand – Customer Connection
- Brand Messaging on Website
- Brand Positioning and sub-brands if any
- Identity Design (Logo Branding + Brand Guidebook)
++ Advanced:
- We study, analyse and derive the brand messaging for new launches if any.
- This is important to understand the positioning and launch (or Rebranding) for your business and how to attract attention and maybe valuation in future.
Also:
- Implementation of Recommendations as per findings
Content Audit
- Website - Headlines + Copy
- Website Content / Social Content Audit
- Website Blogs + Articles
Also:
- Banner / Headlines
- To make sure the brand messaging is in-sync on all brand spaces – website, social, collaterals, apps etc
- Brand narrative, facts and figures and repurpose the brand narrative wherever required.
Also:
- Copywriting, Content Writing and Messaging
Search / Social Audit
- Social Profiles
- Business Listings
- Promoter Profiles - up to 03
- First Five Search Pages
- Technical SEO Audit
Also:
- Social Media Calendars
- Content Calendar (SEO)
- Design Templates
Why Choose 30TH FEB for Your Brand Audit?
Choosing the right partner for your brand audit is crucial for achieving your growth objectives. At 30TH FEB, we offer more than just a standard assessment—we provide a roadmap to success.
Our team comprises seasoned brand strategists with multi domain expertise as strategy consultants and outsourced CMOs.
Our inhouse digital marketing team provides a detailed insight into your online presence and makes the insights all the more relevant with in-depth analysis of competitors, market trends etc.
Here's why you should choose us:
Streamlined Path to Growth:Our holistic approach ensures that no opportunity is overlooked and that you have a clear roadmap to success.
Expertise and Experience:We leverage the industry insights and best practices to deliver actionable recommendations tailored to your unique needs.
Commitment to Your Success:From initial assessment to implementation and beyond, we'll be with you every step of the way.Brand Audits, Because we believe in details
Behind-the-scenes moments from an audit where we turned vision into strategy.
Frequently Asked Questions (FAQs)
Got more questions, write to me.
Request Your Brand Audit Today
Ready to take your brand to the next level?
Our team is right here to help you navigate the complexities of the business. Don't wait—seize the opportunity to transform your brand and drive growth.