Someone may ask…What’s in a name? Well, for a brand – EVERYTHING. Naming a brand was once seen mostly as a creative decision. At least...
Read MoreThe food and beverage space in India is booming. Or to better put it, the “CONSCIOUS” food and beverage space is booming across the globe....
Read MoreOver the years at 30TH FEB, we have audited and worked with a wide spectrum of consulting and advisory brands in the service sector. We...
Read MoreNot every growth challenge is a marketing issue. Sometimes, the problem lies deeper in how your brand is perceived, positioned, and presented. An e-commerce brand...
Read MoreYou’ve been running campaigns, posting regularly, and investing in digital marketing, yet something feels off. Growth feels slower than it should. Engagement isn’t translating into...
Read MoreWalk into any small or mid-sized business in India, whether it’s a family-run manufacturing unit, a homegrown D2C brand, or a service company trying to...
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