Posts Tagged "Brand Dilution"

Starved for Content- Indian Television desperate for Content Marketing

By Jigyasa on May 23, 2012 in Brand Strategy, Marketing | 0 comments

Content Marketing is on its peak in India and with the influx of Tv channels – it looks like the marketer is suffering with a...

Recession Hit Big Bazaar

By Jigyasa on Jan 22, 2009 in Marketing | 0 comments

Oh! This one really surprised me. Big Groups being hit by the recession is not a new story but this hard…Well! I had no idea...