Digital Advertising in 2024, How AI will influence Performance Marketing Matrices?

By Jigyasa on Apr 15, 2024 in Marketing | 0 comments

As we enter 2024, the brand marketing industry is poised for transformative changes. From integrating cutting-edge technologies to the ever-growing emphasis on personalization, the brands...

FOMO as a Marketing Strategy: Leveraging the Power of ‘Fear of Missing Out’ to Boost Your Brand

By Jigyasa on Mar 28, 2024 in Marketing | 0 comments

In the marketing realm, where capturing the target audience’s attention is a constant challenge, leveraging psychological triggers has become a cornerstone for success. One potent...

Top B2B Brand Marketing Trends as Picked by the CMOs for 2024

By Jigyasa on Feb 15, 2024 in Marketing | 0 comments

Being ahead of the curve is more than just a strategic advantage in the dynamic world of B2B marketing; it’s a need. A much-required element...

What are the Branding trends for the year 2023?

By Jigyasa on Dec 28, 2022 in 30TH FEB, Brand Strategy, Digital Branding, Marketing | 0 comments

The year 2023 is just weeks away now and the brands are busy monitoring their year-long performance, ROIs and analytics. Brand marketing trends have fast...

Branding 2023 and Why it is Important for Your Business Growth?

By Jigyasa on Dec 23, 2022 in 30TH FEB, Brand Strategy, Marketing, Start-up Brands | 0 comments

Do you know a brand has the real power to exhibit the personality of any company? A company may be able to distinguish itself from...

How Does Lack of Planning Affect Personal Branding

By Jigyasa on Nov 23, 2021 in 30TH FEB, Brand Strategy, Marketing | 0 comments

Personal branding is best described as the effort put towards self representation. Personal Branding has a huge role to play in how your audience perceives...