Brand Strategy

By Jigyasa on Sep 9, 2009 in Brand Strategy, Communication Strategy, Marketing | 0 comments

 Everyday ambience, Sharp Humor, Single Message, Plain Straight Truth – on face brings lot of relevance in any marketing communication. That’s how the magical...

By Jigyasa on Sep 3, 2009 in Brand Strategy, Communication Strategy, Marketing | 0 comments

Colors- have always been a major aspect in brands & branding strategy. Here, I am not talking about the significance of colors in branding but...

Low Budget yet Meaningful Advertising

By Jigyasa on Jan 8, 2009 in Brand Strategy, Communication Strategy, Marketing | 0 comments

Advertising is not always about Big Bucks!!! Have a look…….. observations-learning-experience-insights

Ads & Brands in India – a quick flashback!!

By Jigyasa on Jun 16, 2008 in Brand Strategy, Communication Strategy | 0 comments

Bajaj Super……….Extinct now….                   Did we know Yuvi that time….?? We did knew        ...

By Jigyasa on Apr 9, 2008 in Brand Strategy, Marketing | 0 comments

Latest in advertising is, ‘Yeh hai Hindustan meri jaan’. Did you say Youngistan? Well, finally Coca Cola has given a front & back answer to...

By Jigyasa on Apr 4, 2008 in Brand Strategy, Marketing | 0 comments

NaKeD EnTrY No it’s not a Cricket ground and neither a fashion parade story I am going to talk about. It’s about the Naked Communication...