When you think of creating your brand, the first thing which comes to your mind is the Brand Logo. But why it is so that all one could think of a brand design at the start is a logo. Logo is just like the icing on the cake. A brand is like the entire cake. [...]
Read MoreWhen we create a brand, it is like our only dream, only passion and only ambition. And to think like this is normal – it takes a lot of you to create & establish a brand. So many times it happens that we get too involved into it, we love to experiment with the graphics, [...]
Read MoreWow! This one is great. Not only I am elated for India finally reaching a place in Olympic medal tally but I am also pleased to realize that now, we will get to see some fresh celebrity endorsements with some new faces for the India Advertising. Currently it is Bollywood and Cricket which rule the [...]
Read MoreAnna Hazare, the man needs no introduction. But why am I writing about him? I am here to write about the Brand Anna. The factors which created a BRAND out of a common man in the nation which is known to be most depressed, swayed by the westernization, in the corporate race and has practically [...]
Read MoreWow! Social Media had allowed us to be brands quite easily. The boom is big and is growing. Earlier it was about websites – then it was about blogs and now just your profile, portfolio and fan strength. Boom! You are creating a brand. Your personal brand talking about you as an individual, showing your [...]
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