How to use Instagram Reels for Business and Brand Growth? Did you know almost 2/3rd of the NBA franchises use Instagram reels (As per Influencer Marketing Hub)? You know the drill. If the NBA is doing it, you should do it as well right? So what are Instagram Reels? Long story short, Instagram Reels are Instagram’s [...]
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52 Days to 2022. Some of us can't wait for the new year. Others are reflecting on what went good or bad. Most of us are trying to meet the deadlines and catching up with work. Year end is the time to reflect, audit and improvise on what we did right and what offers a [...]
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Get the influencers to talk about your brand. Make them a part of your story. This way you create higher bandwidth for your brand and the reach multiplies. This is also the reason why travel portals align with bloggers. And the hospitals run blood donation drives with celebrities. That is the brand marketing and PR [...]
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Attending the leads is never considered as a strategic task. It is always believed to be a sales team thing. Customer oriented brands keep the doors of communication open. Attending a lead does not mean asking them a question via social media every now and then or sending the feedback questionnaires. It is about making [...]
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I recently read about Joe Wicks, the ‘Lean in 15’ creator. This is what he said about starting his popular space ‘thebodycoach’ on snapchat. His words are, he was sleeping, eating, bathing and waking up on snapchat. All this very consistently. I read one of his press interviews that said, “I Snapchat when I wake [...]
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‘Free’ version gets the users hooked to your product. As users, if we have the option to commit to a plan, that is not paid the chances of us signing up get doubled. The idea is to give users enough access so that they can get some benefits out of it. Let them come back [...]
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