Brand Strategy

By Jigyasa on Aug 19, 2013 in 30TH FEB, Brand Strategy, Communication Strategy, Marketing, Start-up Brands | 0 comments

Visual brand language is branding terminology for a unique “alphabet” of design elements – such as shape, color, materials, finish, typography and composition – which directly...

By Jigyasa on Aug 12, 2013 in 30TH FEB, Brand Strategy, Communication Strategy, Marketing, Start-up Brands | 0 comments

Defining a Brand Promise Brand Promise is the statement which a brand gives directly to the audience. The statement that works as a commitment is...

5 Brand Design Tips!

By Jigyasa on Aug 6, 2013 in 30TH FEB, Brand Strategy, Personal Branding, Start-up Brands | 0 comments

When you think of creating your brand, the first thing which comes to your mind is the Brand Logo. But why it is so that...

Start-up Brands – Watchful Decisions to avoid failures!

By Jigyasa on Aug 1, 2013 in 30TH FEB, Brand Strategy, Entrepreneurship, Marketing, Start-up Brands | 0 comments

Failures are good as they leave us with lot of experience. Thomas Edison says, “I haven’t failed but I have found 10,000 ways that won’t...

By Jigyasa on Jul 29, 2013 in 30TH FEB, Brand Strategy, Communication Strategy, Start-up Brands | 0 comments

Advertising your brand is managing it People often worry about the health of their brand without realizing the dimensions associated with it.  A brand owner...

Creativity & Branding – Make a Difference. Stay Original.

By Jigyasa on Apr 8, 2013 in Brand Strategy, Entrepreneurship, Marketing, Start-up Brands | 0 comments

Creativity is an all time thing and Brands are for always. When we think of a brand – we think about how creative it is,...