By Jigyasa on Oct 26, 2021 in Brand Strategy, Communication Strategy, Marketing |
Get the influencers to talk about your brand. Make them a part of your story. This way you create higher bandwidth for your brand and...
Read More
By Jigyasa on Oct 19, 2021 in Brand Strategy, Communication Strategy, Marketing |
Attending the leads is never considered as a strategic task. It is always believed to be a sales team thing. Customer-oriented brands keep the doors...
Read More
By Jigyasa on Oct 12, 2021 in Brand Strategy, Communication Strategy, Marketing |
I recently read about Joe Wicks, the ‘Lean in 15’ creator. This is what he said about starting his popular space ‘thebodycoach’ on Snapchat. His...
Read More
By Jigyasa on Oct 6, 2021 in Brand Strategy, Communication Strategy, Marketing |
‘Free’ version gets the users hooked to your product. As users, if we have the option to commit to a plan, that is not paid...
Read More
By Jigyasa on Sep 21, 2021 in Brand Strategy, Communication Strategy, Marketing |
Pattern interrupts are powerful. They shakeup a person’s typical thoughts, in all probability initiates action. Breaking the pattern doubles the chances of something new to...
Read More
By Jigyasa on Sep 14, 2021 in Brand Strategy, Communication Strategy, Marketing |
Did you notice the festive aura in the ad campaigns? The ads and promos have a different vibe of cheer and happiness, the PR machines...
Read More
By Jigyasa on Sep 7, 2021 in Brand Strategy, Communication Strategy, Marketing |
Airbnb is offering free accommodation to 20,000 refugees from Afghanistan around the world. The accommodation platform will offer temporary stays to help them settle. “I...
Read More
By Jigyasa on Aug 31, 2021 in Brand Strategy, Communication Strategy, Marketing |
Telegram surpassed 500 million active users in January this year. Telegram is no longer just a Pro version of whatsapp but it is fast getting...
Read More
By Jigyasa on Aug 24, 2021 in Brand Strategy, Communication Strategy, Marketing |
I just finished watching the JK Rowling movie, ‘Magic beyond Words’. I loved it to the core, felt at ease with myself as an entrepreneur,...
Read More
Download your copy of first 3 chapters
By Jigyasa on Aug 17, 2021 in Communication Strategy, Marketing |
“Too much work, I am starting everyday at 8 and finishing up by 9 and even 10 at times”, said the co-founder while on an...
Read More
By Jigyasa on Aug 10, 2021 in Communication Strategy, Marketing |
“No one can beat a marketing person’s thought process :)” That’s what one of the C-suite leaders mentioned about one of the ideas that I...
Read More
By Jigyasa on Mar 22, 2021 in 30TH FEB, Content Marketing |
Everyone on the internet keeps emphasizing the importance of content and calls it the king! But no content marketing campaign can reach its full potential...
Read More
By Jigyasa on Feb 24, 2021 in 30TH FEB, Brand Strategy, Digital Branding, Marketing |
We are in 2021 now and a fact that has been thoroughly established is that sales and Visual Marketing are connected. The energy that you...
Read More
By Team 30TH FEB on Feb 16, 2021 in 30TH FEB, Brand Strategy |
Change is the beauty of nature, agree? But what if the change is so rapid? Like the one in the world of web designing and...
Read More
By Jigyasa on Feb 11, 2021 in 30TH FEB, Brand Strategy |
Red Bull, Coca Cola and Ford, those are the brands that always believed in being illogical at times. Every time, they did it they experienced...
Read More
By Jigyasa on Jan 29, 2021 in 30TH FEB, Brand Strategy, Digital Branding |
Will video marketing help you grow your business? Well, Yes. But Why? You may ask. Would you prefer to go through a whole book of...
Read More
By Jigyasa on Nov 19, 2020 in 30TH FEB, Entrepreneurship |
A decade. It feels like yesterday when I started with one goal, “to give my best and sustain for the first 2 years” thinking I...
Read More
By Jigyasa on Oct 9, 2020 in Brand Strategy, Content Marketing |
Content is the king. You know this already, which is why you need to focus on providing great content to represent your company’s reputation. In...
Read More
By Jigyasa on Sep 21, 2020 in 30TH FEB, Personal Branding |
Wikipedia defines personal branding as the conscious and intentional effort to create and influence public perception of an individual. It is a process of positioning them...
Read More
By Jigyasa on Jun 5, 2020 in Personal Branding |
What happens when a two year old, who can barely see from a car window, jumps in excitement after he comes across the bright yellow logo...
Read More